NS Palm trees On Wednesday, it announced the creation of $VERDAO, the official fan token. The cryptocurrency will be launched on the club’s apps and website, as well as on Socios.com, Verdão’s partner in the project.
A fan code gives fans who buy the ability to participate in voting, which in Verdão’s case will include product design options, athletes jersey numbering, and music, for example. The club even says that those who buy VERDAO dollars will earn collectible rewards.
Palmeiras fans celebrate the match against Cuiaba – Photo: Cesar Greco
The market for fan tokens in global football has grown, and Socios.com is already a partner with clubs such as Paris Saint-Germain, Juventus, Atlético MG, Corinthians, Flamengo and Sao Paulo.
Fan members will enjoy privileges on the platform, and program members over the age of 18 will be able to receive 1 unit of token for free, which will not be transferable. The club will soon release benefits details for Avanti members.
– This is another great partnership that we have created for Palmeiras, which will increase the participation of fans in Brazil and the world. In addition to being an important and new source of revenue, we believe that fan codes will increase the digital connection with our fans. After a very careful analysis process, we are pleased to announce Socios.com as Palmeiras’ newest partner – said President Mauricio Galliot.
Learn more about the fan symbol
How did you post the page? Sports business in Give, fan token is not a cryptocurrency; That is, the dollar amount the fan uses to purchase VERDAO cannot be used for off-platform transactions with votes associated with Palmeiras.
These tokens can be resold on secondary markets, such as football tickets, and the value varies according to supply and demand. It is not recommended to use it as a kind of investment for the masses, although there are people working on buying and selling crypto.
The club earns from the fan token from the moment the partner company puts it up for sale. In the case of Atlético-MG and Corinthians, for example, at a cost of $2 (11.2 BRL) per token, in a few hours the sale brought in $1.7 million (R$9.5 million) in the top clubs in this market. Teams are entitled to 50% of the value of each new token sold.
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