June 12, 2024

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Amid criticism, Facebook may change its name

Amid criticism, Facebook may change its name

The 3D-printed Facebook logo appears on a keyboard in this illustration 03/25/2020 REUTERS / Dado Ruvic / Illustration

Photo: Reuters

In the crossfire of the US authorities after the disclosure of former employee Francis Haugen, the Facebook social networking site Now planning to change his name. According to a report on the American website the edge Published this Tuesday, 19, Inc. Mark Zuckerberg It must rebrand to move away from its problematic social network image and focus on the “metaverse,” the company’s plan to build a digital world where people can use different devices to navigate and communicate in a virtual environment.

according to the edgeZuckerberg is expected to talk about the change at the Connect conference, scheduled for October 28 – however, the new name may be revealed soon.

Facebook now has more than 10,000 employees who focus on building devices like augmented reality glasses. From the company’s point of view, these devices will be just as ubiquitous as smartphones in the future.

In September, Facebook announced a $50 million investment to build the metaverse. The company said the resources will be used over a two-year period to ensure that the metaverse technologies are “built in a comprehensive and enabling manner.”

NS the edge He was unable to access the company’s new brand. The report says it could have a relationship horizon, the name of a version of virtual reality that the company has developed in recent years. Facebook has not commented on the matter.

In recent weeks, Mark Zuckerberg’s company has once again become a target of authorities in the United States after Frances Haugen, a former Facebook employee, released thousands of internal files before his resignation in May this year. The social network is being investigated for neglecting the mental health of its users, having prioritized the growth of their profit margins.

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